SMS MARKETING BLOG

Step-by-step setup guide: create an API key, connect Pony Express HQ in Zapier, and build your first Zap. Includes the full list of triggers and actions.

Pony Express HQ is live in the Zapier app directory. Connect texting to Google Sheets, Slack, Google Forms and 7,000+ other apps without writing code.

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Create, use, and revoke API keys to connect Pony Express HQ to Zapier and your own integrations.

Here's the dirty secret of "pay-as-you-go" SMS platforms: skipping the monthly subscription doesn't mean you're paying less. TextMagic and ClickSend both ditched the subscription model — and then quietly made it back on per-message rates that run several times higher than they need to be, plus paid add-ons for the dedicated number you'll almost certainly want. Pony Express HQ charges 1¢ per text. No subscription, no contract, no add-on fees for the basics. And you can test th

Here's the dirty secret of SMS marketing pricing: most platforms don't actually sell you text messages. They sell you a *monthly subscription*, a *credit bucket*, and a *contract* — and then quietly charge you whether you send 50 texts or 5,000. Trumpia and Tatango are two of the most capable names in the business, but both are built around that subscription model. Pony Express HQ flips it: 1¢ per text, no monthly subscription, no contract — you pay for the messages you actua

Text messaging is no longer just for personal chats. It’s a powerful tool for businesses to connect with customers fast and effectively. If you want to boost your outreach without spending a fortune or needing tech skills, this guide is for you. I’ll walk you through everything you need to know about mass text messaging and how to use it to grow your business. Why You Need This Mass Text Messaging Guide Let’s face it - small businesses need simple, affordable ways to reach cu