SMS Marketing: 3 Reasons Why SMS Texting Wins Over Email Every Time
Updated: May 9, 2019
Our Pony Express HQ riders know - if you aren't using SMS text marketing, you're missing a huge opportunity to connect with your customers and members. What makes SMS text message marketing so effective and powerful? How does SMS text message marketing compare to email marketing? Read on to find out. 👇
⏰ Reason number 1: Text messages are opened way faster than emails! Emails sit in inboxes for an average of 6 hours and 24 minutes before they get opened. SMS? Text messages get opened in 3 minutes and less.
✉️ Reason number 2: Almost all text messages get opened! Only 20% of emails are opened, versus 98% of text messages. SMS text messages performs nearly 5x better than email.
🛍 Reason number 3: When it comes to making a sale, SMS wins again! Only 2% of emails convert to a sale, versus 8% of text messages. Source
Are you using text message marketing with great results? Tell us all about it in the comments! 📱
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Happy Texting ✨