SMS Marketing: 3 Reasons Why SMS Texting Wins Over Email Every Time

Our Pony Express HQ riders know - if you aren't using SMS text marketing, you're missing a huge opportunity to connect with your customers and members. What makes SMS text message marketing so effective and powerful? How does SMS text message marketing compare to email marketing? Read on to find out. 👇

Text messages get opened in 3 minutes and less

⏰ Reason number 1: Text messages are opened way faster than emails! Emails sit in inboxes for an average of 6 hours and 24 minutes before they get opened. SMS? Text messages get opened in 3 minutes and less.

SMS text messages performs nearly 5x better than email

✉️ Reason number 2: Almost all text messages get opened! Only 20% of emails are opened, versus 98% of text messages. SMS text messages performs nearly 5x better than email.

Only 2% of emails convert to a sale

🛍 Reason number 3: When it comes to making a sale, SMS wins again! Only 2% of emails convert to a sale, versus 8% of text messages. Source

Are you using text message marketing with great results? Tell us all about it in the comments! 📱

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✅ Learn the top 3 ways how to collect SMS text message opt-ins

Happy Texting ✨

The Pony Express HQ Team 🐎

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