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3 SMS marketing ideas to increase customer engagement for pet businesses

Updated: Feb 1


3 SMS marketing ideas to increase customer engagement for pet businesses
3 SMS marketing ideas to increase customer engagement for pet businesses

Hello, everyone! Are you ready for National Love Your Pet Day 2024? It's a big chance to engage with customers for pet vets, pet hotels, or any other pet businesses.


This article explains how to engage your customers, but first things first! Let’s talk about what National Love Your Pet Day means to understand its importance!


What is the National Love Your Pet Day?

National Love Your Pet Day is celebrated on February 20th to remember to give more attention to our pets. Although pet owners always love their pets, sparing a special day for their pets is necessary to make them feel loved. Also, pet owners can meet their pets’ needs such as missing vaccines, extra cleaning, more grooming, and over-hugging on the National Love Your Pet Day.

We summarized the importance of National Love Your Pet Day for pet owners; now, let’s dive into how pet businesses can use this day to engage with their customers!


Pet Businesses Can Engage with Their Customers on National Love Your PET Day via SMS Marketing!
Pet Businesses Can Engage with Their Customers on National Love Your PET Day via SMS Marketing!

How can pet businesses engage customers via texting?

Engaging with customers is all about communication. The most accurate way of communication is SMS marketing pet businesses because:

  • People tend to check their text messages frequently

  • The SMS open rate is 98%

  • Text messages are more personal, so creating an emotional bond is easy

If you agree to use SMS marketing to engage your customers, it is time to make a move. But how? In the next part, we covered three text marketing ideas for pet businesses to engage with customers on National Love Your Pet Day.


Before jumping into marketing ideas, do you want to learn more about SMS marketing? Then these articles will help you:


3 SMS marketing ideas for pet businesses

1. Inform your customers

Many pet owners do not know about National Love Your Pet Day, so you can start by informing them about this special day. You can use text message marketing to tell them:

  • When National Love Your Pet Day is,

  • Why it is essential,

  • How they can celebrate it.



For example, you can use this marketing message template for your pet business:

"Hey Joey, National Love Your Pet Day is just around the corner! (Feb 20). So, we prepared 3 fun activities that you can do with your pal on that day: {activity 1}, {activity 2}, {activity 3}. You can learn more activities on our blog: ponypethotel.com 
- Text CANCEL to opt out."

2. Deliver your special offers

Suppose you have a pet business like a pet hotel, and you're hosting a special National Love Your Pet Day event. Firstly, you can inform your customers about National Love Your Pet Day, and offer them to celebrate it at your pet hotel.


Here is a text message example for pet businesses to invite pet owners to an event:


"Hey, John! National Love Your Pet Day is just around the corner! 🎉Want to gift your lovely friend a great experience for National Love Your Pet Day? Then, join us at Roll-in Mud Event in our hotel on Feb 20. Reply YES to register. Here are the details: ponypethotel.com - Text STOP to unsubscribe."

3. Celebrate customers' National Love Your Pet Day

Of course, promoting your pet business is essential to engage with customers, but you should tap into emotions to increase customer engagement in the long term. So, remember to celebrate pet lovers' National Love Your Pet Day via mass messaging. For example, you can use this marketing message template:

"Wishing a happy National Love Your Pet Day! 🤍  Remember to spare more time to your pal today! -Pony Pet Vet - Reply STOP to opt out."

Start SMS marketing for your pet business in 5 steps:

  1. Sign up for Pony Express HQ from here

  2. Collect customers' opt-ins to send marketing messages

  3. Bulk upload your contacts into our business texting platform

  4. Create your marketing message for your pet business

  5. Send it!

Yes, SMS marketing is that much easy! If you want to give it a try, you can start with 100 BONUS text message credits by signing up.


Also, you can check our affordable pricing at SMS marketing pricing.


This article explains how to improve customer engagement through SMS marketing for pet businesses. We know that having a pet-related job seems fun, but also it is difficult. So, you should benefit from text marketing to make your job easier on the marketing side. Good luck!


Happy Texting 🤍

The Pony Express HQ Team


 

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