Why and How to Send Personalized Bulk SMS Text Messages
  • Pony Express HQ

Why and How to Send Personalized Bulk SMS Text Messages

Updated: May 9, 2019

At Pony Express HQ, we want people to have a great experience when sending and receiving text messages with businesses and communities.

Why and How to Send Personalized Bulk SMS Text Messages

Good news! With our new personalization feature {{firstname}}, you can now deliver your bulk SMS text messages with a more personal touch. 🙌

What is a "personalized" message?

Personalization feature allows you to add your subscriber's first name, last name, or email to your message body easily.

Here is a list of currently supported contact fields that you can add your mass text message:

  • Full name

  • First name

  • Last name

  • Email

  • Contact phone number

Why and How to Send Personalized Mass Text Messages

How does personalized text messages work?

When you create a new group message and simply click on the Personalize button and select what you’d like to insert:

How does personalized mass text messages work?

Pony Express HQ will automatically replace this tag with the contact name while sending the message.

Here's an example:

"Hi {{firstname}}, tonight's meeting starts at 6:30 pm | 415 Jackson St. See you tonight 🎉 The Pony Express HQ Team

Your subscriber will get the message as follows:

"Hi john, tonight's meeting starts at 6:30 pm | 415 Jackson St. See you tonight 🎉 The Pony Express HQ Team

Notice how the {{firstname}} is replaced with the first name of the contact receiving the message.

If you have contacts without the field you want to dynamically insert, simply provide a default placeholder text when prompted.

These are the currently supported contact fields that you can add your SMS text message:

  • Full name = {{fullname}}

  • First name = {{firstname}}

  • Last name = {{lastname}}

  • Email = {{email}}

  • Contact phone number = {{phonenumber}}

Now you know how simple it is to create personalized SMS text messages for each one of your contacts.

Sign up now to Pony Express HQ and get 100 free personalized text messages on us. Also, as always drop us a line if you have any questions or feedback.

Happy Texting,

Pony Express HQ 💬


#SMSMarketing #textmarketing #personalizationtextmessages #updates #SMSTextMessaging #BulkSMS #smstextmessaging

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Pony Express HQ has a zero-tolerance policy for text messaging spam and reserve the right to immediately cancel the account for any user that does so. Don't be that person. 🙅‍

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